ALBERT — All Library Books, journals and Electronic Records Telegrafenberg

Hits per page

hit 1 - 1 | 1 hit

Select All Export

Electronic Resource

International Beverage Company (1999)

Dana, Leo Paul

Bradford : Emerald

British food journal 101 (1999), S. 479-484

add to mindlist on the mindlist

Details

ISSN: 0007-070X

Source: Emerald Fulltext Archive Database 1994-2005

Topics: Agriculture, Forestry, Horticulture, Fishery, Domestic Science, Nutrition

Notes: This case is about a small firm which has been given the opportunity to become a bottler for Coca-Cola in Vietnam. The case addresses competition and product positioning.

Type of Medium: Electronic Resource

URL: http://dx.doi.org/10.1108/00070709910278460

	Location	Call Number	Expected	Availability

Others were also interested in ...

Paper (German National Licenses)

Fulltext

hit 1 - 1 | 1 hit