Publication Date:
2023-12-20
Description:
With the advent of digital convergence, incumbent telephone and cable companies have begun to offer their services, such as voice telephony, Internet and TV in so-called triple play packages. While carefully recognizing the technological, legal and economic framework of the fixed-line telecommunications industry, this book investigates whether bundling is indeed a profitable pricing strategy for the firms and if it can possibly facilitate the leverage of market power into neighboring markets.
Keywords:
HF5001-6182
;
Bundling
;
Game-Theory
;
Market Power
;
Digital Convergence
;
Telecommunications
;
bic Book Industry Communication::K Economics, finance, business & management::KJ Business & management::KJC Business strategy
Language:
German
Format:
image/jpeg