ISSN:
0007-070X
Source:
Emerald Fulltext Archive Database 1994-2005
Topics:
Agriculture, Forestry, Horticulture, Fishery, Domestic Science, Nutrition
Notes:
Explores key trends explaining consumer concerns and actions onanimal welfare. Concludes that concerns are not a fad, but deep-seatedand here to stay. UK livestock production, distribution and processingsystems and practices have evolved, will and should evolve to allow farmanimals "to enjoy a decent life" and to satisfy reasonableconsumer concerns on animal welfare matters. Presents the UK industrywith both threats and opportunities. Livestock products that are animalwelfare-friendly, produced with traditional/natural methods and carry"passports" offer important consumer benefits that canprovide a competitive edge. The farm sector needs to forge allianceswith organizations, such as the RSPCA, which are viewed as credible onwelfare matters by consumers. However, addressing consumer concernsabout animals, per se, will not reverse the declining domesticmarket for livestock products - this will require morecomprehensive, industry-wide efforts to deliver the full range ofbenefits to consumers that they demand from food products in thetwenty-first century.
Type of Medium:
Electronic Resource
URL:
http://dx.doi.org/10.1108/00070709510104529
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