ALBERT

Description: The circular economy (CE) represents an environmentally and sustainability-focused economic paradigm that has gained momentum in recent years. Innovation ecosystems are the evolving interconnected sets of actors, activities, artefacts, and institutions who are vital to the innovative performances of single actors or actor groups consisting largely of firms in the products and services sector. To develop sustainable CE ecosystems, participating firms need to involve the consumers and users in their innovation processes. The automotive industry is to a large extent an industry in which incorporating customer requirements in product development is critical to success. In addition, growing expectations and growing awareness of environmental issues drive the industry to develop environmentally friendly products. However, CE solutions and, specifically, sustainable tyres have not yet been given due consideration. Likewise, the specific preferences of the end-users of sustainability-focused cars such as electric vehicles (EVs) and users of biofuels are unknown in the CE context so far. Based on the current state of research, this article addresses an important, unexplored topic of product circularity. Being the first article on consumer interests and active contributions to CE automotive products, it also extends the first articles on CE software products. A survey of 168 traditional car owners (no EV/biofuels users), 29 users of biofuels, and 40 EV affine consumers was conducted in Germany to create an empirical foundation for the specification of CE configuration software for sustainable automotive products, particularly sustainable tyres. The results show different preferences among these user groups, but also the importance of other characteristics not captured by the distinction by car ownership. In particular, the perception of climate change and the use of test reports or rating portals were variables that had significant influence on configuration preferences.

Description: The concept of the bio-based economy has gained increasing attention and importance in recent years. It is seen as a chance to reduce the dependency on fossil resources while securing a sustainable supply of energy, water, and raw materials, and furthermore preserving soils, climate and the environment. The intended transformation is characterized by economic, environmental and social challenges and opportunities, and it is understood as a social transition process towards a sustainable, bio-based and nature-oriented economy. This process requires general mechanisms to establish and monitor safeguards for a sustainable development of the bio-based economy on a national and EU level. Sustainability certification and standardisation of bio-based products can help to manage biogenic resources and their derived products in a sustainable manner. In this paper, we have analysed the current status of sustainability certification and standardisation in the bio-based economy by conducting comprehensive desktop research, which was complemented by a series of expert interviews. The analysis revealed an impressive amount of existing certification frameworks, criteria, indicators and applicable standards. However, relevant gaps relating to existing criteria sets, the practical implementation of criteria in certification processes, the legislative framework, end-of-life processes, as well as necessary standardisation activities, were identified which require further research and development to improve sustainability certification and standardisation for a growing bio-based economy.

Description: At the Hanover Fair in April 2018, the Bioconcept-Car was presented as a model for the future of sustainable mobility. Likewise, a car made of cellulose nanofiber was presented at the Tokyo Motor Show in 2019. Various additional automotive applications for bio-based materials have been developed, some of which are already in use in cars. However, supportive measures for stimulating their market acceptance are needed. Based on a mix of research methods, this article describes how ecolabels, sustainability standards, and regulations might support the market uptake of bio-based car components. In addition, comparison with three other types of bio-based products are provided. The article ends with suggestions for future market development activities.

Description: Sustainability in the automotive sector and appropriate end-of-life (EOL) management options for car tyres are important and constitute global issues. There is currently an oversupply of EOL tyres and the potential of circular economy (CE) tyres and for bio-based (BB) tyres warrants further investigation. Likewise, BB and CE tyres might be an interesting approach to improve the overall sustainability of the tyre life cycle. Research on drivers for the acceptance of CE and BB tyres is currently missing. In 1989, a socio-economy model was created to understand the acceptance of various products. This model is still popular in many areas but does not address sustainability questions of the 21st century appropriately. This article aims to provide a better understanding of the factors which drive acceptance of sustainable tyres. It presents an acceptance model and related influence factors in three areas: variables related to the consumers, perceived product characteristics and stimulating moderator variables. The third aspect refers in particular to labels and certification influencing consumer views on existing product characteristics. This article ends by discussing how availability of such labels could be promoted through eco-labelling of tyres and related standardization, addressing the industry and policy makers to make the automotive sector more sustainable.