Electronic Resource
Boston, USA and Oxford, UK
:
Blackwell Publishers Inc.
Risk analysis
21 (2001), S. 0
ISSN:
1539-6924
Source:
Blackwell Publishing Journal Backfiles 1879-2005
Topics:
Energy, Environment Protection, Nuclear Power Engineering
Notes:
This article describes how the effectiveness of risk communication is determined by the interaction between emotional and informative elements. An experiment is described that examined the role of negative emotion in communication about CO2 risks. This experiment was based on the elaboration likelihood model and the related heuristic systematic model of attitude formation. The results indicated that inducing fear of CO2 risks leads to systematic processing of information about energy conservation as a risk-reducing strategy. In turn, this results in more favorable attitudes toward energy conservation if strong arguments are provided. Individual differences in concern seem to have similar effects.
Type of Medium:
Electronic Resource
URL:
http://dx.doi.org/10.1111/0272-4332.215164
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