ISSN:
0025-1747
Source:
Emerald Fulltext Archive Database 1994-2005
Topics:
Economics
Notes:
If business success were the elixir of life, there have been, and will always be, many who claim to have its formula. Each attempts to sell a new generation this complex, ever-changing solution, and does so with concepts and ideas which are, perhaps, inordinately simplistic in relation to the problem, but which nevertheless can be comprehended. Considers the selling of solutions via abducted concepts and ideas as entrepreneurship. It is a skill to be valued, but it is not without its problems for the business practitioner, as its outcome in terms of downsizing is subsequently proving.
Type of Medium:
Electronic Resource
URL:
http://dx.doi.org/10.1108/00251749710173814
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