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  • 1
    Electronic Resource
    Electronic Resource
    Oxford, UK and Boston, USA : Blackwell Publishers Ltd
    International journal of selection and assessment 6 (1998), S. 0 
    ISSN: 1468-2389
    Source: Blackwell Publishing Journal Backfiles 1879-2005
    Topics: Economics
    Notes: There is a wealth of advice offered by ‘experts’ in HRM concerning the content of the effective job advertisement. This study considers whether following such advice would provide the potential job applicant with the information they want and questions the extent to which employers actually heed this advice.It firstly compares the normative guidelines with what potential applicants' for managerial posts consider to be important. A second strand to the analysis examines the extent to which advertising practice mirrors the requirements of the job-seeker market. The results give some solace to recruiters but also demonstrates that there is a long way to go before job advertisements achieve the content that job-seekers require.
    Type of Medium: Electronic Resource
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  • 2
    Electronic Resource
    Electronic Resource
    Oxford, UK : Blackwell Publishing Ltd
    Human resource management journal 4 (1994), S. 0 
    ISSN: 1748-8583
    Source: Blackwell Publishing Journal Backfiles 1879-2005
    Topics: Economics
    Notes: Tom Redman, Principal Lecturer in Human Resource Management, and Brian Mathews, Senior Lecturer in Marketing, Teesside Business School, draw on an analysis of job advertisements from Personnel Management to examine the extent to which the widely available normative guidelines concerning advertising content are followed. Advertising practices are further examined with respect to level of seniority of post and their origins in the public or private sector. the analysis indicates that conventional wisdom and stated job-seeker requirements are followed for several of the accepted norms. There are, however, many areas in which the discrepancies observed could materially affect the effectiveness of particular advertisements.
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  • 3
    Electronic Resource
    Electronic Resource
    Bingley : Emerald
    Marketing intelligence & planning 19 (2001), S. 38-44 
    ISSN: 0263-4503
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: The term satisfaction is a very important concept in marketing and is central to many definitions. This paper seeks to examine what this term means to the public at large. It explores the various definitions of satisfaction within the literature. The empirical results derive from individuals' own interpretation and definition of the term satisfaction, as well as evaluation of their definitions. Finds that most people cited several definitions of satisfaction, illustrating that it is a multifaceted concept. The most common interpretations reflect the notion that satisfaction is a feeling which results from a process of evaluating what was received against that expected, the purchase decision itself and/or the fulfilment of needs/wants. It also finds that the particular interpretation is affected by contextual issues, such as whether it is a product or service under consideration. Implications for consumer satisfaction measurement and interpretation are discussed.
    Type of Medium: Electronic Resource
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  • 4
    Electronic Resource
    Electronic Resource
    Bingley : Emerald
    Personnel review 27 (1998), S. 57-77 
    ISSN: 0048-3486
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Service organisations are striving to increase the quality of the services they offer. They are also using a wide variety of people management techniques. These two activities can sometimes come into conflict. This article examines a variety of management practices, particularly from human resource management (HRM), used by the service sector, and assesses their potential impact on service quality and total quality management (TQM). Many techniques are identified as being potentially supportive of quality improvement but some pose threats, particularly those most closely associated with cost minimisation and the less subtle forms of managerial control. In order to encourage research in this area a number of research propositions and an agenda for further research are developed.
    Type of Medium: Electronic Resource
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  • 5
    Electronic Resource
    Electronic Resource
    Bingley : Emerald
    Marketing intelligence & planning 14 (1996), S. 41-47 
    ISSN: 0263-4503
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Working for Patients (1989), implemented in 1991, introduced into the National Health Service (NHS) the purchaser-provider split, which created an "internal market" for health care. The key feature of this internal market was the concept of buying and selling of health services, with competition between provider units for the "business" of purchasers. Turning to industry where buying and selling has always been normal practice between organizations, this paper looks at a strategy that may help provider units to survive in this new marketplace. An examination of buyer-supplier relationships focuses on the specific organizational strategy of relationship marketing as a potential way forward.
    Type of Medium: Electronic Resource
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  • 6
    Electronic Resource
    Electronic Resource
    Bingley : Emerald
    Personnel review 24 (1995), S. 13-24 
    ISSN: 0048-3486
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Examines managers' attitudes to the use of upward and the moretraditional downward performance appraisal systems. The results aredrawn from a survey of UK managers. Finds that upward appraisal isviewed as being generally less acceptable than "traditional"appraisal systems. Potential applications appear to be directed towardsdevelopment and counselling areas. Concerns that are expressed in theliterature, e.g. retribution by vengeful managers or orchestratedcampaigns by trade unions, were not found to be particularly prominentin practice.
    Type of Medium: Electronic Resource
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  • 7
    Electronic Resource
    Electronic Resource
    Bingley : Emerald
    International journal of service industry management 8 (1997), S. 290-305 
    ISSN: 0956-4233
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: States that expectations play an important part in service quality. Currently, the most widely adopted view of service quality results from customers' expectations being met or exceeded. Surprisingly there is no clear consensus of what expectations actually are or what they do. There is only one widely applied way to measure them (SERVQUAL), an approach that is also widely criticized. Although the possible effect of many "controllable" factors on expectations has been alluded to, the effect of "uncontrollable" factors has not been thoroughly researched. Starts to redress the balance by defining expectations as a mixture of shoulds and wills; a cognitive melting-pot of what should, ideally, happen and what will realistically happen the next time the service is visited. Uses a reliable measuring instrument to measure these two different expectations and the effect of consumers' experience of the service on them. The results of the study demonstrate that experience of the service has a clear influence on expectations, at least within the context of the fast-food industry.
    Type of Medium: Electronic Resource
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  • 8
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    The @journal of services marketing 14 (2000), S. 272-285 
    ISSN: 0887-6045
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: This study focuses on the potential difficulties in implementing a relationship marketing strategy within a retail context. We suggest that a number of attributes characterise the nature of the service and market structure are influential in an organisation's ability to implement relationship marketing. Specifically, these are balance of power; level of involvement with the purchase; professionalism of the service provider; and level of personal contact. Seven dimensions central to relationship marketing in a retail context are derived from the literature. Via survey research, these are evaluated in four service contexts, namely: hairdresser/barber; optician; recreation centre; and supermarket. Findings indicate that because of the influence of the four factors identified above, hairdressers, opticians, and recreation centres are more likely to operate in conditions that give greater support to the development of relationship marketing.
    Type of Medium: Electronic Resource
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  • 9
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    The @TQM magazine 13 (2001), S. 61-71 
    ISSN: 0954-478X
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Quality management is an essential part of an organisation's competitive strategy. The training that underpins quality management determines the likely effectiveness of the quality initiatives undertaken. This article details the findings of a questionnaire survey into the training provided to support quality management. A total of 450 responses are analysed. Findings from the UK, Portugal and Finland are compared to identify differences in national practice. Training provision is definitely focused at quality staff, but even with this group training in many of the traditional quality tools is denied to one third. The area in which training is given consistently concerns awareness, systems and standards. This confirms that much of the emphasis within the sample base is on working to a quality system rather than necessarily embracing the message of quality. Training methods tend to be traditional, with little impact evident of the hi-tech revolution. Nevertheless, there is a spread of approaches considered effective with no single approach dominating the field. While external short courses rank top in all areas, the incidence is never in excess of one-third.
    Type of Medium: Electronic Resource
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  • 10
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    International journal of career management 7 (1995), S. 10-16 
    ISSN: 0955-6214
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Examines the changing employment market in personnel by comparingrecruitment advertisements with their counterparts of ten years ago.Variations over time reflect changes in the values of employers andchanges in the nature of employment. Finds that the public sector is nowmore prominent in recruitment, HRM is developing as a specific function,experience requirements are becoming more specific and the Institute ofPersonnel Management (IPM) qualifications are more in demand. Overalleffectiveness of job advertisements has also improved slightly, butthere appears to be ample scope for further development.
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