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  • Emerald  (54)
  • Cambridge University Press  (16)
  • 2000-2004  (69)
  • 1960-1964  (1)
  • 1
    Electronic Resource
    Electronic Resource
    Franchising and the Internet: an exploratory study of franchisor Web sites (2004)
    Bingley : Emerald
    Internet research 14 (2004), S. 311-322 
    Details
    ISSN: 1066-2243
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Computer Science
    Notes: This paper explores the impact that electronic commerce is beginning to have on franchising, with the objective of discovering how franchisors are utilising their Web sites. Results are presented from a survey of franchisor Web sites illustrating what content and features are being made available online. The analysis of franchise Web sites indicates that most franchisors use them for marketing purposes and to provide information. However, a significant number provide a fully developed electronic commerce site accepting both online orders and payments. The results of the study should help to significantly inform debate on this subject and serve as a starting-point for further research into the impact of electronic commerce, and more generally Internet technologies, on the franchising growth strategy.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/10662240410555324
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    Paper (German National Licenses)
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  • 2
    Electronic Resource
    Electronic Resource
    Leadership theory and practice: a "case" in point (2003)
    Bingley : Emerald
    Management decision 41 (2003), S. 1076-1088 
    Details
    ISSN: 0025-1747
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Leadership theory has little value if it cannot be applied to real world situations. A summary review of the literature on leadership theory is provided here first. A disguised real case concerning Ted Shade, a Vice-President at Galactic Chips, Inc. is then provided which describes a manager who is extremely task-oriented. The case analysis follows. It includes questions and answers which connect leadership theory to case specifics and requires learners to analyze the case using differing leadership models.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/00251740310509607
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    Paper (German National Licenses)
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  • 3
    Electronic Resource
    Electronic Resource
    Space allocation in UK grocery retailing (2000)
    Bradford : Emerald
    British food journal 102 (2000), S. 406-419 
    Details
    ISSN: 0007-070X
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Agriculture, Forestry, Horticulture, Fishery, Domestic Science, Nutrition
    Notes: Space allocation is usually explained through the use of optimization models. This study examines the perceptions of experienced managers in major UK grocery retailers relating to effective space utilization. From the literature, initial telephone survey and interviews, 48 variables relating to the same issue were identified. These then formed the basis of a questionnaire, which was postally administered to managers within the space planning function in six of the UK's largest grocery retailers. Thirty completed questionnaires were returned. Principal components analysis was used to explore interrelationships among the variables. Of the 48 variables 18 were identified as most important. The 18 variables accounted for over 80 per cent of the total variance. These variables were associated with six underlying components. These six components (and the associated variable scores) were then examined using structural equation modelling. An SEM model was developed with a combined goodness of fit index of 0.85. The developed model is very different from the relations posited in existing space planning systems.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/00070700010329317
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  • 4
    Electronic Resource
    Electronic Resource
    Exploring the relationship between learning and leadership (2001)
    Bingley : Emerald
    Leadership & organization development journal 22 (2001), S. 274-280 
    Details
    ISSN: 0143-7739
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: This paper investigates how two important research streams, namely learning and leadership, might be related with one another. Responses on the learning tactics inventory and leadership practices inventory are compared for a managerial sample (n = 312). Results indicate that more active and versatile learners subsequently consider themselves more frequently involved and engaged in leadership behaviors. Implications for transformational learning and leadership theories are explored, as well as thoughts about how the development of leadership competencies may be enhanced and affected by various learning techniques.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/01437730110403204
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  • 5
    Electronic Resource
    Electronic Resource
    Relationship marketing in the banking sector: the impact of new technologies (2003)
    Bingley : Emerald
    Marketing intelligence & planning 21 (2003), S. 61-71 
    Details
    ISSN: 0263-4503
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Having finally embraced the concept of marketing, banks enter the new millennium in a increasingly competitive and fragmented marketplace, consisting of financially literate consumers and direct low cost competition from recognised high street brand names. As customers increasingly interact with banks through remote technological channels (e.g. phone, Internet, etc.) the implications for bank-customer relationships are important. This paper, accordingly, reports on an international research study which explored the perceptions of senior bankers in the UK, Sweden and the USA with regard to the use of the Internet as a relationship marketing tool. There was unanimous agreement that the Internet had a key role to play in relationship management but there was far less agreement about the rates of customer adoption and the extent to which this could or should be influenced by bank strategies.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/02634500310458162
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  • 6
    Electronic Resource
    Electronic Resource
    Integrating group Delphi, fuzzy logic and expert systems for marketing strategy development: the hybridisation and its effectiveness (2002)
    Bingley : Emerald
    Marketing intelligence & planning 20 (2002), S. 273-284 
    Details
    ISSN: 0263-4503
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: A hybrid approach for integrating group Delphi, fuzzy logic and expert systems for developing marketing strategies is proposed in this paper. Within this approach, the group Delphi method is employed to help groups of managers undertake SWOT analysis. Fuzzy logic is applied to fuzzify the results of SWOT analysis. Expert systems are utilised to formulate marketing strategies based upon the fuzzified strategic inputs. In addition, guidelines are also provided to help users link the hybrid approach with managerial judgement and intuition. The effectiveness of the hybrid approach has been validated with MBA and MA marketing students. It is concluded that the hybrid approach is more effective in terms of decision confidence, group consensus, helping to understand strategic factors, helping strategic thinking, and coupling analysis with judgement, etc.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/02634500210441521
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  • 7
    Electronic Resource
    Electronic Resource
    Territorial lockout - an international issue in the videogames industry (2004)
    Bradford : Emerald
    European business review 16 (2004), S. 511-521 
    Details
    ISSN: 0955-534X
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: This paper, examines the controversial issues within the videogames industry surrounding territorial lockout (TL - the ability to build in incompatibility between products destined for different regions of the world). Little research has been conducted either to uncover the precise reasons why TL is implemented, or to gather consumer and industry attitudes towards its application. We therefore, conducted a survey of gamers and industry professionals to elicit attitudes towards TL. The results show not only that the justifications suggested for its application appear to be insubstantial but also that the measure is to a large extent ineffective. The findings, thus prompt videogames hardware manufacturers to reconsider their position as regards the application of TL.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/09555340410556594
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  • 8
    Electronic Resource
    Electronic Resource
    A guide to developing and managing a well-integrated multi-channel retail strategy (2004)
    Bingley : Emerald
    International journal of retail and distribution management 32 (2004), S. 147-156 
    Details
    ISSN: 0959-0552
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: A well-integrated multi-channel format enables consumers to examine goods at one channel, buy them at another channel, and finally pick them up at a third channel. Multichannel retailing offers synergies, as it can result in an increased customer base, added revenue, and higher market share. Common characteristics of a well-integrated retail strategy include: highly-integrated promotions, product consistency across channels, an integrated information system that shares customer, pricing and inventory data across multiple channels, a process that enables store pick-up for items purchased on the Web or through a catalog, and the search for multi-channel opportunities with appropriate partners. This article provides a check-list to enable a retailer to assess its readiness to undertake a multi-channel strategy.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/09590550410524939
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  • 9
    Electronic Resource
    Electronic Resource
    The liberation of hospitality management education (2003)
    Bingley : Emerald
    International journal of contemporary hospitality management 15 (2003), S. 38-44 
    Details
    ISSN: 0959-6119
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Hospitality management higher education's historic origins have resulted in a strong vocational ethos permeating the curriculum. Knowledge about hospitality has been drawn from the industry and the world of work rather than from the many disciplines or other fields of enquiry, which can help to explain it. By the late 1990s there was a strengthening international movement, driven by higher education hospitality academics towards the liberation of hospitality management higher education from its vocational base and to explore the inclusion in the curriculum of a broader and more reflective orientation. This paper investigates the historical evolution of hospitality management education, concepts associated with liberal education, and provides an illustrative case study that evaluates how a more liberal base was introduced into the curriculum at two universities located in Australia and Scotland respectively.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/09596110310458972
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  • 10
    Electronic Resource
    Electronic Resource
    Evaluating the information sharing capabilities of supply chain partners: A fuzzy logic model (2003)
    Bingley : Emerald
    International journal of physical distribution and logistics management 33 (2003), S. 804-824 
    Details
    ISSN: 0960-0035
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Competitive advantage is often determined by the effectiveness of an organization's supply chain, and as a result, the evaluation and selection of suppliers has become an increasingly important management activity. But the evaluation process is complex. The data that must be considered are both technical and social/organizational. Much of the data are difficult to obtain and ambiguous or vague to interpret. In addition, the dynamic global environment of changing exchange rates, economic conditions, and technical infrastructure, demand that the pool of potential suppliers be re-evaluated periodically. Nonetheless, a rational process of evaluation must exist to select the most appropriate suppliers. This paper addresses one dimension of the evaluation process, the information sharing capability of potential supply chain partners. It is an especially important dimension since information technology is necessary to horizontally integrate geographically dispersed operations. Fuzzy logic, a subset of artificial intelligence, together with analytical hierarchy process is used to model this process and rank potential suppliers. It is an appropriate methodology to use for this application and has the potential to be used with other supply chain design decisions since it explicitly handles vague, ambiguous, and imprecise data.
    Type of Medium: Electronic Resource
    URL: http://dx.doi.org/10.1108/09600030310503343
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