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Determinants of intra-firm trust in buyer-seller relationships in the international travel trade (1999)

Crotts, John C. ; Turner, Gregory B.

Bingley : Emerald

International journal of contemporary hospitality management 11 (1999), S. 116-123

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ISSN: 0959-6119

Source: Emerald Fulltext Archive Database 1994-2005

Topics: Economics

Notes: Creating and sustaining trust in buyer-seller relationships constitutes a critical strategic skill in the international travel trade. After conceptualizing the importance of trust between wholesale buyers and suppliers in a tourism context, this paper proposes a model composed of the factors that influence both the level and type of trust. Trust is an essential part of successful buyer-supplier relationships and this model identifies and explains a number of factors known to influence supplier trust in the business-to-business relationship.

Type of Medium: Electronic Resource

URL: http://dx.doi.org/10.1108/09596119910251020

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