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  • Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)  (72)
  • Spanish  (72)
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  • Spanish  (72)
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  • 1
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Identifying competitive priorities in operations it has been a key element in the investigation of manufacturing strategy. However this literature has little empirical support. Prior research has not been dedicated to analyse the importance that the managers of operations grant to each competitive priorities. In this sense the paper explores several important research questions: What is the relationship between operations competitive priorities and performance? What competitive priorities constitute the base of the competition of the industrial companies? We pretend to answer to these questions, through the data picked up of a total of 353 Spanish industrial companies.
    Keywords: ddc:330 ; operations management ; competitive priorities ; productivity
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 2
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This work addresses the concept of intellectual capital and its dimensions, and sums up the most referred to contributions to the topic. The objective of the work is to shed some light on a concept that, despite its increasing use in the literature on firms, lacks a definition that is shared by all authors. There is also a review of the different dimensions that comprise intellectual capital and of the relationships between them.
    Keywords: ddc:330 ; intellectual capital ; human capital ; structural capital ; relational capital
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 3
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This study postulates the export development process is a set of sequential phases: the preengagement phase, the initial phase and the advanced phase. We empirically investigate factors that accelerate or decelerate timing of entry in each phase. Based on the resource-based view of the firm, we propose a frame-work that consists of firm-specific factors and industry/location factors. We use event history analysis. Results show that contact with foreign suppliers is the more significant factor in accelerating entry into both initial and advanced phases of the process. A broad scope of products is also significantly associated with an early entry in the initial phase. However, foreign capital participation is more important for an early entry in the advanced phase. Results also show thattiming of the process differs between industries and locations. Firms manufacturing motor vehicle parts are the fastest, while firms located in the Canary Islands are the slowest.
    Keywords: ddc:330 ; export development process ; resource-based view of the firm ; duration models
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 4
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The main contribution of this paper is just to demonstrate that the existence of higher level of organizational commitment in family firms is due to transformational leadership and can be explained adopting an approach of cognitive organizational learning This paper also demonstrates the singularity of organizational commitment in family firms through the three dimensions of organizational commitment described in the literature: affective, continuance and, normative. Linking each of these three dimensions with the levels of identification, involvement and loyalty respectively, the existence of higher levels of identification, involvement and loyalty in family enterprises is tested.
    Keywords: ddc:330 ; family firm ; commitment ; leadership ; learning
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 5
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: La Bruja de Oro lottery agency story in Sort a small town among the peaks of the Pyrenees in north-eastern Spain is a business success one. After selling the price winning number in various editions of the most important draws of Spanish lottery: Christmas and El Niño, this agency has become the most important seller in Spain and the small and medium-sized businesses country leader in internet sales. Business success causes are rooted in an innovative and intelligent commercial strategy and a very good marketing plan that with a suitable management of an intangible resource, luck, has added value to La Bruja de Oro trade mark and has pushed it worldwide.
    Keywords: ddc:330 ; intangible asset ; product differentiation ; commercial strategy ; competitive advantage ; trade mark value
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 6
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Over the last decades, the resource-based view of the firm has tried to explain the diversification of the firms. This is an appropriate theory to explain both the type of diversification and the mode of growth. According to this approach, this paper formulates some hypotheses about the diversification strategy that will be tested on a sample of Spanish hotel chains. The data handled in the empirical research is secondary and was drawn from different information sources. The results suggest that some internal variables (size, age, and internal funds) affect the growth decisions and the mode used for implementing these strategies.
    Keywords: ddc:330 ; resource-based view ; growth strategies ; Spanish hotel sector : mode of growth
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 7
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This work analyses the changes in entrepreneurship of state-owned enterprises (SOEs) after privatization, including sales of firms and deregulation. A sample of Spanish firms privatized between 1985 and 2000 shows that these companies have experienced a significant increase in entrepreneurship. After privatization their level of product, process and organizational innovation is higher; they also develop new businesses at domestic level, reinforce their international activity and embark on strategic renewal processes. In addition, we have found that these changes become more drastic when competition is high.
    Keywords: ddc:330 ; privatization ; entrepreneurship and competition
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 8
    Publication Date: 2018-11-16
    Description: Since economic rents cannot emerge in a market with perfect competition, current strategic research focuses on how competitive asymmetries affect the persistence of extraordinary results. In particular, the configurative literature has stressed the need to study the influence of the variety of intra-industry competitive positioning on the performance of established competitor firms. However the lack of a critical synthesis of theoretical contributions and the conflicting empirical results highlight the need for additional research. The present study responds to this demand in various key aspects: by establishing new hypotheses on the causal relationships between intra-industry strategic models and performance, through a comparison of the predictive capacity of Miles' and Snow's (1978) typology with that of Robinson and Pearce (1988); by application to a new context, in this case the Spanish hospitality sector; and by refining the problem of measuring the strategy construct and empirical testing with different methodologies, including structural equation models, exploratory factorial analysis and ANOVA.
    Keywords: ddc:330 ; strategy ; strategic typologies ; intra-industry heterogeneity ; Robinson-Pearce ; Miles-Snow ; performance
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 9
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This paper analyses labour flexibility in direct suppliers of OEMs located in Catalonia, for their adaptation to changes in changes. The use of external flexibility and to have a high percentage of workerson temporary contracts have been common practice of firms when trying to achieve this objective. The higher requirement of OEM to their direct suppliers in price reduction, increases in productivity and the introduction of JIT have given most importance to internal numerical and functional flexibility. From our analysis of a sample of firms we assess in which intensity firms have incorporated the different types of labour flexibility.
    Keywords: ddc:330 ; automotive ; suppliers ; flexibility ; labour ; Catalonia
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 10
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: They are very few studies that combine family business and internationalisation theory. For this reason, the aim of this paper is to study these topics trying to answer the following question: Is the family character a factor that affects firm's commitment in foreign markets? From a sample of 140 Spanish companies, we find that the impact of family character on firm's commitment is not statistically significant and it only increases the positive influence of firm's size.
    Keywords: ddc:330 ; family firms ; international commitment ; family character ; external factors ; internal factors
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 11
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This paper focuses on the study of ethics in personal selling. The aim of this article is to know the importance of ethics in personal selling for consumers. After carrying out a revision of the previous academic research, we outline a relational model. This model is going to be tested in automobile sales market. The results of our empirical study show that customers have an ethics image of the salesperson's firm.
    Keywords: ddc:330 ; ethics, personal selling, salesperson's public image
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 12
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The aim of this paper is to analyze the differences and similarities in the types of individuals who choose to become entrepreneurs in PHOGUE countries. The data source is a cross-sectional survey for the year 2001 and the empirical analysis is performed through a probit model. Results show that entrepreneurs are a homogeneous group with respect to the age, gender, civil state, the non labour revenues and the activity sector, although the nature and strength of the relationship vary across countries.
    Keywords: ddc:330 ; PHOGUE ; entrepreneurs ; probit
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 13
    Publication Date: 2018-11-16
    Description: This paper analyses the relationship between firm performance and women on boards and top management positions in a sample of large Spanish firms in the period 2000-2004. The results of the study indicate that the percentage of women on boards and top management teams is much lower in industrial and technological sectors than in services. The participation of women is greater in industries that have greater percentages of women in the workforce. The relationship between women participation on boards and firm performance depend on the measure of female representation and the measure of firm performance. The variation of firm performance in the period 2000-2004 does not explain the variation of female representation on boards and top management during that period.
    Keywords: ddc:330 ; corporate governance ; women ; firm performance
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 14
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This paper analyses the introduction of new work organisation in Catalonian direct suppliers firms of OEM, specially the lean production labour practices. We check on a sample of firms that although some new lean production labour practices have been effectively introduced, they require further integration. We identify three typology firms about their labour organization, using cluster analysis with results of Homals, wich haven't significant differences for ratios of productivity, ROS and ROA.
    Keywords: ddc:330 ; automotive ; labour organization ; suppliers ; typologies ; Catalonia
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 15
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The Performing Arts sector has been outstanding recently by its dynamism and growth. The bigger offer and demand of these cultural activities has underlined the need to manage programming from a professional view as well as a further research into this topic. However, there is still lack of academic research in this field. To fill this gap the authors have undertaken a survey focused on managers of performing arts organisations in Spain. Although the audience profile is considered as a key factor for programming it seems that there is not a full adoption of marketing principles and techniques in this context.
    Keywords: ddc:330 ; programming ; performing arts ; marketing
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 16
    Publication Date: 2018-11-16
    Description: Nowadays, the managements of the spanish universities face a series of challenges that they force them to reconsider their administration models with the purpose of obtaining a solid competitive position. For it the present work analyzes the obtaining of sustainable competitive advantages through the administration of an intangible resource as it is the institutional image. This work a model formulates and develops for the determination of the internal image of the university institution, under the perspective of the collective students. The practical application of the pattern is developed in the University of Seville. Equally this is proven the evolution from the pattern when changing diverse characteristics of the studied group.
    Keywords: ddc:330 ; image ; university institution ; theoretical model
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 17
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The present study has the aim to analysing the processes of strategic planning and management that the Spanish public universities are carrying out to answer whether environmental challenges or demands -e.g., the adaptation to European Higher Education Space- or internal needs. As a result, we have found out that most of the universities already have a strategic plan or they are at a final stage of the planning process. Moreover, it can be observed that the commitments that stem from framework contracts are being included into these documents, as well as the unfolding of institutional goals and objectives to academic and administrative units.
    Keywords: ddc:330 ; strategic management ; higher education ; strategic planning ; public sector ; universities
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 18
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The characteristics of the Board of Directors, its running and composition reflect, for most family firms, their structure of power, experience, interests and culture. The presence of outsiders in the board does not necessarily imply a loss of power by the family, as this will impair the transfer of the culture and values of the firm, the vision of the family and its strategic implementation. This work includes a series of recommendations on the most adequate way to integrate outsiders in family firms depending on the combination of ownership distribution and kind of management.
    Keywords: ddc:330 ; outsiders ; family firm ; board of directors
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 19
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The present paper analyses the influence the introduction of the euro has had on the buying process developed by the consumer. The first aim pursued is to determine the effect of its coming into force on the formation of the reference prices estimated by the consumer. The second aim is to carry out a segmentation of the demand considering the easiness of adaptation of the new currency and the effects of the change on the buying process. Although other works have focused on analysing the immediate effects of the introduction of the euro, the view offered in our own research shows what the situation is like two years after the change of currency. The results are conclusive: the estimation of the reference prices still entails some difficulties, these being victims of an effect of monetary illusion. The adaptation process has not finished yet for a significant proportion of consumers, 48%, who face purchasing with important difficulties.
    Keywords: ddc:330 ; reference price ; Euro ; money illusion ; segmentation
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 20
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The present globalized environment arises important challenges to SME and big companies. This paper analyzes the cooperation as a growth way to adapt to the new scene, defining this investigation to the spanish tourist sector. After doing an introduction about spanish enterprises composition according to the dimension of the companies, and present a brief conceptual framework and the state of the subject about cooperation, an empirical research about enterprise growth in spanish tourist sector utilizing Delphi method is exposed, and basing on the reached results, a serie of proposals is suggested in order to achieve sinergies between companies of different dimensions, starting from the establishment of business network.
    Keywords: ddc:330 ; globalization ; enterprise growth ; cooperation agreement ; business network ; tourist sector
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 21
    Publication Date: 2018-11-16
    Description: This paper analyses differences of efficiency between family and non family controlled firms. To measure efficiency three subrogate variables have been defined (financial profitability, economic profitability and margin profitability). The empirical study, developed on a sample of 765 andalusian firms do not verify any of the hypothesis extracted from Agency and Transaction Costs theories. On the other hand, data show clearly that family ownership and efficiency are independent variables.
    Keywords: ddc:330 ; family businesses ; differential factors ; efficiency ; agency and transaction costs theories
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 22
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The present work represents an analysis of the different strengths and weaknesses that can be considered as key factors in making easier or more difficult the internationalisation process of the family firm. In one hand, based to the resources and capabilities theory, we show how family businesses can find enough reasons for its internationalisation if they consider that their competitive advantage could be based on some of them, specially those ones linked to intangible resources. On the other hand, we also explain others factors that can limit or facilitate the internationalisation process whose origin is the overlap of family and firm systems.
    Keywords: ddc:330 ; family business ; internationalization ; intangible resources
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 23
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: At this paper, we analyse the set up of an innovative and recent bank model, the Internet banking. We study as the three large Spanish banking groups founded their independent only Internet banks in the national market in 2000, and as they have resolved the problem of the acquisition of the new information technologies: home made versus outsourcing.
    Keywords: ddc:330 ; bank ; Internet , technology ; outsourcing
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 24
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The aim of the paper is to analize the EFQM model self-assessment process in an small and medium sized enterprise (SME). This paper shows how a self-assessment process is developed and why it may succeed, indicating its advantages, difficulties, and success factors. A case study is used, analyzing primary and secondary data from a private firm. The contribution of this paper is to give a complete overview of the self-assessment process (workshops approach), to provide lessons for managers of other organizations to learn from.
    Keywords: ddc:330 ; total quality management ; self-assessment ; EFQM model ; SME
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 25
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Organizational classifications approach is a very useful research method in organizational field. However, the results of the studies are not consistent. This situation argues about its usefulness. We think that many if this problems can be explained by methodological problems. Present paper tries to clarify key characteristics of typology classification method, identifying most recurrent problems of the literature. To fulfill these objectives, we will review organizational culture literature.
    Keywords: ddc:330 ; configurations ; typology ; taxonomy ; organizational culture ; methodology
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 26
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The aim of this paper is to analyse the determinants of diversification mode through foreign direct investment (FDI) considering various theories. Also, this paper analyses the determinants of entry mode through FDI combining diversification mode with ownership structure decision. The methodology estimates various logit models, over a sample of 141 Spanish manufacturing firms between 1998 and 2000, finding that entry mode into a foreign country through FDI is mainly explained by related diversification, international and local experience, advertising intensity, cultural distance, firm size, level of development of host-country, and ownership structure.
    Keywords: ddc:330 ; foreign direct investment ; Spanish firms ; diversification mode ; ownership structure
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 27
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: During these last two decades, the quality management systems (QMS) have been the area within organizational management that has received the greatest number of empirical investigations and theoretical contributions in this scientific area, either in Europe or the USA. This article provides an in-depth account of the state of academic research in Spain related to quality management and improvement over the last decade. To this end, a body of work published on Quality Control was analysed.
    Keywords: ddc:330 ; quality ; academic research ; content analysis
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 28
    Publication Date: 2018-11-16
    Description: Multinational companies create multicultural teams to promote efficient coordination and overall learning. However, the multicultural character provides teams with different national values that make it difficult to find common interpretative schemes, and increase conflicts and problems in the decision taking process. Considering these arguments, this research examines the role played by corporate culture in facilitating conflict management in multicultural teams for two basic reasons: (i) the wide knowledge of its power as social glue to overcome the influence of different nationalities interacting in multinational organizations; and (ii) the lack of empirical research exploring that relationship in depth.
    Keywords: ddc:330 ; corporate culture ; conflict management ; teams ; heterogeneity ; multicultural teams
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 29
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Using case study methodology, we analyze the export experience of 11 SMEs from Asturias and Alicante. The aim of the paper is to prove whether the perception of export barriers differs between those SMEs highly committed to exporting (or successful in foreign markets) and those others whose revenues come primarily from the Spanish market. We observe that there exists a positive link between export intensity and the perception of barriers to exports. Moreover, the importance that SMEs give to foreign sales' control (and also their proactive or reactive attitude towards exporting) may also help in explaining these different perceptions.
    Keywords: ddc:330 ; SMEs ; exports ; case study ; Spain
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 30
    Publication Date: 2018-11-16
    Description: This work has the intention of meeting the stakeholders of the organization and, in particular, the importance perceived by the manager of each of them. After a review of the literature, we analyze diverse qualities of the stakeholders that influence the importance that is granted to them. Our results applied to the employability of the pupils of the spanish university, allow us to emphasize qualities of each of the different stakeholders as the power that they possess to influence the public image of the center and the skill to keep on showing his worries on the employability in a future.
    Keywords: ddc:330 ; attributes of the stakeholders , importance of the stakeholders ; employability of the graduates
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 31
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Previous scientific research on social structures has usually been linked to Cocitation and Coauthority study. Moreover, it has not focused on Business Organization Area. This paper uses a type of social relationship within the scientific community - the appointment of the PhD thesis examination Boardin order to identify the social structure of Spanish University Business Organization Area. Data show an association between Area's Phd fellows centrality and the appointment of the presidents, as well as between the appointment of Board members and the social links of thesis directors.
    Keywords: ddc:330 ; doctoral theses ; courts ; business organization ; analysis of social networks
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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  • 32
    Publication Date: 2018-11-16
    Description: In this article the most relevant aspects of Institutional Economics are presented, specially the approach by Douglas North (1990, 2005) as a consistent theoretical framework for the analysis of new firm creation. The paper revises the evolution of this theory considering the different generations of institutional authors and the basic principals are stated. Finally the application of North's approach is pointed out for the study of the conditioning environmental factors to entrepreneurship.
    Keywords: ddc:330 ; institutional economics ; entrepreneurship ; new firm creation ; formal and informal factors ; environmental factors ; Douglass North
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The aims of this work are to analyze the relationship between the existence of foreign investors' ownership on the firm and the firm's innovation probability, and to examine the influence of the foreign ownership on the level of firm's innovation. To that end, an empirical study was conducted of 1267 Spanish industrial firms in the 1998-2002 period. The results reveal that the existence of foreign owners has a negative effect on firm's innovation probability. Moreover, when the level of foreign ownership is considered the results shown that the foreign ownership concentration present a non-linear (-/+) relationship with the level of firm's innovation.
    Keywords: ddc:330 ; foreign ownership ; innovation ; ownership structure ; foreign direct investment (FDI)
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The aim of this paper is to know the human resources practices that support knowledge management processes. To do this, we use the multiple case study method as a strategy of research, analysing in depth six excellent and pro-active Spanish companies in knowledge matters. We answer five research questions through the analysis and the results lead us to a set of propositions about human capital invest, stimulation and development, as well as knowing the characteristics of manager function in intelligent organizations.
    Keywords: ddc:330 ; knowledge management ; human resources management ; intelligent organization ; multiple case study
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This paper aims to evaluate the current state of research in Lean Production by exhaustively compiling and grouping the literature on the subject. This methodology has led us to identify four lines of research being as follows: a) the theoretical bases of Lean Production; b) the human perspective in Lean Production; c) the impact of Lean Production on the value chain, and d) the results of Lean Production. This evaluation has also allowed a number of specific aspects to be identified and new research lines that would contribute to more transparent knowledge of the model in the future.
    Keywords: ddc:330 ; Lean Production ; state of research ; flexibility ; value chain ; teamwork
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Publication Date: 2018-11-16
    Description: This paper aims to present an in-depth study of key drivers influencing teleshopping behaviour. For this purpose, we put forward a set of hypotheses regarding the influence of demographics, television media exposure, teleshopping genre exposure and attitude towards teleshopping in teleshopping decision. Data analysis of the results obtained from a sample of 200 Spanish teleshoppers shows that attitude towards teleshopping and teleshopping genre exposure are significative predictors of teleshopping behaviour.
    Keywords: ddc:330 ; teleshopping , media and genre exposure ; consumer behaviour ; path analysis
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Organisational performance depends on the fit between several variables. Scholars from different fields have extensively defended this statement. Nevertheless, nowadays the concept of fit is still unclear and there is a lack of accurate definitions. This ambiguity prevents the researchers from empirically confirm the previous claim. The aim of this study is to overcome this problem. To achieve this purpose, we review the literature and identify different definitions that specify the generic idea of fit. Furthermore, we relate each of these definitions to the analytical procedure that is most appropriate to its operationalism, together with the defended theoretical proposition. The integration of these three elements (definition, methodology and hypothesis) allows us to rigorously delimit this concept.
    Keywords: ddc:330 ; strategic fit ; forms of fit ; analytical techniques ; contingency hypothesis
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Publication Date: 2018-11-16
    Description: The Internet and electronic commerce have entailed a revolution for society and businesses. However, it has been observed that all products have not the same probability of success due to its particular features. Thus, knowing how firms have to marketing their products through the Internet has become a key question. As a result, the main objectives of this paper are both, elaborating a consistent classification of product categories and proposing successful strategies for it. This research shows the relevance of two variables in order to reach our purposes: the difficult to evaluate a product and consumer perceived risk.
    Keywords: ddc:330 ; business to consumer (B2C) electronic commerce ; business success ; product categories
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Before the competitive pressure that they support, due the biggest power in negotiation of the big distribution companies, the makers of agricultural products are reconsidering their structures and strategies. Thus, the inter-organizational relationships appear like a strategic alternative to attack the different activities and to make in front of the power of other companies in the market. Also, few organizations have the enough resources to configure their value chain with absolute independence. This paper analyzes the strategic behavior of the Agricultural Industries (IAAs) in Canaries, relationed to the flexibility and rigidity of the inter-organizational bonds that settle down. For that, has been carried out a field work by a questionnaire sent to the responsibles and directives of the IAAs. Although the flexibility or rigidity of the implanted strategy be manifest as significant related to the size of the IAA and the number of partners that integrate them, and only partially significant for certain types of partners and activities of the value chain.
    Keywords: ddc:330 ; agricultural industry ; flexible and rigid strategies of external growth ; value chain
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The growing importance of Internet as a complementary alternative to traditional retail outlets make it necessary to find out what motivates consumers to accept and use it as a purchase channel. This work therefore aims to analyse the main motivations for e-shopping and their influence on the purchase decision and future behaviour intentions. The results obtained suggest that convenience is the main reason for using Internet as a shopping channel and that the different utilitarian motivations analysed influence the volume of on-line expenditure, e-loyalty and willingness to pay a higher price than in traditional channels in exchange for the benefits of Internet shopping.
    Keywords: ddc:330 ; Internet ; utilitarian motivations ; hedonic motivations ; E-loyalty ; consumer behaviour
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Service quality and satisfaction are constructs that have received so much attention in marketing literature; they had been the central elements of many investigations. However, the relationship between them is not still clear. Because of it, in the present work, a model which picks up the causal relationships for both is empirically contrasted. Specifically, we expect to evaluate in thermal tourism context, if the relationship between both constructs is bidirectional (satisfaction as an antecedent of service quality and at the same time, consequent) or unidirectional (satisfaction as antecedent or consequent of service quality).
    Keywords: ddc:330 ; service quality ; satisfaction ; thermal tourism ; confirmatory factor analysis
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Publication Date: 2018-11-16
    Description: In this paper we carry out a comparison among two versions of the model of acceptance of the technology, generally known by its acronyms TAM, by means of the utilization of two differentestimation procedures families inside the methodology of the structural equations: the structures of covarianzas and the analysis of the partial least square. In representation of these methods we have elected the data processing programs AMOS and PLS, respectively. The results obtained indicate substantial differences among both procedures, so much in the analyses of the models of measure as in that of the structural models.
    Keywords: ddc:330 ; TAM ; adoption of innovations ; acceptance of the tecnology ; adoption processes ; estructures of covariances and variances
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The increasing attention of the corporate reputation on the part of the professional and academic world denotes its importance in obtaining sustained competitive advantages, and consequently, in the creation of value. In the present article we will try to argue the strategic character of the corporate reputation from the Resource-Based View.
    Keywords: ddc:330 ; strategic analysis ; corporate reputation ; resource-based view ; complexity
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Publication Date: 2018-11-16
    Description: Globalisation, competition and market saturation have caused a growing interest in firms to develop Relationship Marketing. It is therefore fundamental to determine the kind of customer who values the benefits derived from the application of a relationship strategy by the organisation and who, in correspondence, is willing to voluntarily develop behaviours that may help the organisation to reach its objectives. The results obtained show that relationship benefits are valued more positively by older customers, and these customers are those who are willing to co-operate in the adequate distribution of the service. For its part, gender shows its influence through loyalty.
    Keywords: ddc:330 ; benefits ; satisfaction ; commitment to the organisation ; voluntary behaviours ; socio-demographic variables
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This study show an exhaustive and current analysis about all the relevant literature on strategic groups published to date. Thus, the target is double. First, we analyse and classify the main papers in the field in order to clarify all de advantages and limitations got in the selected topic. Secondly, the work compare the state-of-the-art in Spain to the international one, from the point of view of the different stream researches, the methodology employed, the samples and the articles outcomes. Lastly, we offer a current photography and debate the future of the topic.
    Keywords: ddc:330 ; strategic groups ; methodology ; Spanish and international research gap ; stateof-the-art
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This work deepens on the base of Reed and DeFillippi's pattern (1990)-in the existing relationships among three characteristics that a resource must possess to generate causal ambiguity and to create barriers to imitation, that is, in the tacit character of knowledge, complexity of decisions and specificity of the resources. The conclusions of the work are lead to two propositions 1) the decisions of individual complex problems or collective are positively associated with the process of accumulation of the tacit knowledge and 2) the specificity of the assets is related directly to the complexity of the decisions-taking process. In essence, it is argued that the factors of complexity and tacit character can be partially analyzed depending upon the specific character the resource has.
    Keywords: ddc:330 ; resources and capabilities ; tacit knowledge ; complexity ; specificity
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: From the irruption of Internet, companies have undertaken a career for obtaining a position in the electronic business. However, this investment is being accomplishing without having a clear feedback of the profitability that the use of these technologies reports. This work analyzes in which measured the behavior of the company in Internet is associated to the structural capital. In doing so, we have applied hierarchic regression on a sample of 164 companies of the Telecommunications industry. Our results show that the mere presence in Internet does not provide necessarily a value to the company, in contraposition to companies that actually make transactions in Internet, furthermore, it is observed that the size is associated positively to the structural capital.
    Keywords: ddc:330 ; information technologies ; financial behavior ; structural capital ; size
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The aim of this work is to analyze the link between variables concerning public financial information and intangibles investment for technological firms. The investigation focuses on firms in Nasdaq-100 index during the 1999-2004 period. Two groups have been obtained by means of cluster analysis according its degree of investment in the so-called intangible factor. The effect of profit or losses, amortization, total assets and product expenses over intangible investment has been analyzed by means of discriminant analysis.
    Keywords: ddc:330 ; intangible factor ; technological firms ; research and development ; cluster analysis ; discriminant analysis
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Publication Date: 2018-11-16
    Description: The objective of this study is to examine the relationship between the implementation of decisions and policies that originate manufacturing capabilities (flexible plant automation, design and manufacturing engineering, quality management and control systems, empowerment) and the importance the company attaches to certain competitive priorities in its business strategy. Information for the data base was obtained by means of a postal survey to companies in the metal sector, with over 50 employees, established in Spain in 2001, the year of reference for the study. The results suggested that implementing certain production decisions and policies can enable a company to acquire capabilities that can act as a basis for a competitive advantage.
    Keywords: ddc:330 ; flexible plant automation ; design and manufacturing engineering ; quality management and control systems ; empowerment ; manufacturing capabilities ; competitive priorities
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: This research specifies how to build and validate a Knowledge Management measurement scale. The process is based on Churchill (1979) and Devellis (1991) methodologies. The empirical study carried out in 222 Spanish firms from the Biotechnology and Telecommunications industries. As a result we obtain a KM measurement scale with all the sociometric properties which demand the development of measurement scales in social sciences.
    Keywords: ddc:330 ; knowledge management ; Delphi method ; structurale equations ; measurement scales
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The study of the factors that have an influence on firm's export performance is one of the more fruitful lines of research in international marketing literature. However, there is no agreement among the researchers about which ones are the determinants that have an influence on the results of firms' exporting activity. In this sense, starting from the main reviewing studies on this topic, the purpose of this work consists on proposing a conceptual model that contains the main variables that have an influence on the export performance.
    Keywords: ddc:330 ; export performance ; determinants ; international
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Reducing the occupational accident rate and improving competitiveness requires that firms implement an occupational health and safety management system that promotes safe behaviour and workers' personal involvement in activities linked with their well-being at work. The literature has not reached a consensus about the dimensions making up such a system, and few tools have been designed to evaluate this type of management. In this work we review the most relevant literature on the topic, in order to develop and validate a scale for measuring and evaluating preventive management in Spanish companies. For this purpose, we conduct exploratory and confirmatory factor analyses on a sample of 455 firms.
    Keywords: ddc:330 ; safety management system ; scale development ; psychometric properties ; structural equation modelling
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Publication Date: 2018-11-16
    Description: The study of the factors that have an influence on firm's export performance is one of the more fruitful lines of research in international marketing literature. However, there is no agreement among the researchers about which ones are the determinants that have an influence on the results of firms' exporting activity. In this sense, starting from the main reviewing studies on this topic, the purpose of this work consists on proposing a conceptual model that contains the main variables that have an influence on the export performance.
    Keywords: ddc:330 ; export Performance ; determinants ; international
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The spectacular advance in Information Technologies, among others reasons, is promoting outsourcing as a way that businesses adopt, in order to manage their Information Systems. During the last years, the growth in outsourcing as a managerial phenomenon has come accompanied with a parallel increase in the literature about this area. For this reason, in this paper we analize such literature with the aim to know the main topics studied, the methodology research mainly adopted, as well as the authors and countries that have contributed more to this area.
    Keywords: ddc:330 ; information systems ; outsourcing ; literature review
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Publication Date: 2018-11-16
    Description: In the present work, we analyse the effects of family communication, publicly versus privately consumption products and degree of consumer expertise on the nature and effects of family influences. Thus, causal relationships between determinants and family influences are studied via multivariate regression analyses. Main results show that participation of the young adult in family decision making fosters family influences both on the informational and normative nature and also on its effects on skills, preferences and attitudes. Moreover, family influences on young adult's consumption are more likely developed in private consumption goods than in public ones.
    Keywords: ddc:330 ; consumer behaviour ; family influences ; intergenerational influences ; family communication
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: An empiric study allowed us to detect two types of business incubators. The traditional are focalized in those new companies that from the very beginning give some guaranties of success. In these business incubators coexists companies who represent a great range of industrial sectors. The main entrance pre-requisites are the economic ant technique viability. In the specialized business incubators, the sector of the company is the key in order to choose the candidates. Frequently, they choose companies related with the communication and information technologies.
    Keywords: ddc:330 ; business incubator ; services
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Publication Date: 2018-11-16
    Description: The transformation of actual societies draws organizations characterised more than ever by diverse workforces. Under this new circumstance, strategic human resource management models must be reconsidered, to break the classic assumption that employees constitute a generic and homogeneous category. In this sense, this paper defines diversity as a multidimensional construct, and analyse its effects on organizations, through the introduction of group dynamics as a variable that mediates the relationship between diversity and performance. Drawing on this explanation, this paper explores the role played by strategic human resource management in this process, applying the classical configurational model that distinguishes between control and commitment human resource patterns. From this analysis, we conclude that the strategic human resource system moderates the diversity-performance relationship. Therefore, positive or negative effect of diversity will depend on how human resource strategy, policies and practices are developed.
    Keywords: ddc:330 ; diversity ; strategic human resource management ; human resource patterns ; theoretical model
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Publication Date: 2018-11-16
    Description: The fundamental aim of this article is to describe the importance of the research on green marketing in Spain. With this in mind, we analyze the main studies published during the decade 1993-2003, observing the topic of the research on each article, the methodology and analytical techniques used and other relevant aspects of the research. This will help us to further existing knowledge in the field of green marketing and allow us to suggest possible lines of research for the near future.
    Keywords: ddc:330 ; environmental consumer ; green marketing ; sustainable marketing ; state of the research ; environmental communication
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Publication Date: 2018-11-16
    Description: The objective of the proposed project is weighing in order to solve and prevent the problem of the psychological harassment in the University. The study sample consists of all the Administration and Services Personnel and the Educative and Investigative Personnel of the three Galician Universities. In this work the results in relation to the Administration and Services Personnel are presented. The data Q (Question) have been obtained using a postal survey and then those data have been subsequently supplemented with data L (Life) and data T (Test). The results of the study allow to conclude the kind of hostile behaviour infringed, the attributions the victim does, the medical-psychological consequences of the process, the environment attitude and the actions carried out to correct the situation.
    Keywords: ddc:330 ; psychological harassment ; mobbing ; administration and service personnel ; university
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The lack of consensus surrounding organizational learning (OL) meaning has given rise to an insufficient debate about its measurement (Easterby-Smith, Crossan and Nicolini, 2000). In spite of the extensive literature about OL, it has been given insufficient opportunity to operateusing quantitative techniques (Chaston, Badger and Sadler-Smith, 1999). As a result, the OL is considered to be an unidimensional construct (Levitt and March, 1988). However, when it is analyzed as a process linked to knowledge acquisition and improvement of performance, it is possible to study in depth its complex and multidimensional character. In the last decade, the academic field has showed an increasing interest in OL through the development of a measurement scale that allows to consider the OL as a latent multidimensional construct. Due to circumstances, this work tries to present a revision of the scales used in the literature for measuring the OL concept.
    Keywords: ddc:330 ; organizational learning ; measurement scales ; learning organization ; learning orientation ; organizational learning capability
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  • 61
    Publication Date: 2018-11-16
    Description: Transaction Cost Analysis provides an appealing framework for examining the role of salary versus incentive compensation because it identifies a set of theoretical constructs for determining the appropriate balance between these components. However, there is no evidence on the performance impact of a compensation plan designed on the theoretical basis of TCA. This work analyses this impact through a sample of 108 salesforces operating in Spain. We consider variables as difficulty of replacing salespeople, uncertainty, output variables adequacy to measure salesforce performance and salesforce size to verify the relationship between the compensation design and the company and salesforce performance. Our results permit us to state that the TCA framework is appropriate for determining the success of a compensation plan for salespeople, specifically regarding salesforce outcomes.
    Keywords: ddc:330 ; transaction cost economics ; compensation ; sales force ; incentives
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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  • 62
    Publication Date: 2018-11-16
    Description: The aim of this paper is to carry out a review of the literature on ERP systems written in the context of management. The literature review covers the period 1997-2004. The journals analyzed are those included in the edition of 2003 of the JCR Social Science within the areas of Business and Finance, Business and Management. Once identified the research articles published on this topic, their analysis have allowed us to synthesize and structure existing knowledge to date, as well as to offer suggestions for future research in this field.
    Keywords: ddc:330 ; ERP systems ; literature review ; management ; JCR social science
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: In the last years much has been said and written about downsizing policies and results. Furthermore, the economic press reveals that theses processes are not yet over, and that they will continue in the near future. In this frame, we have decided to take a closer look to staff restructuring and its main implications for the present economic environment. This paper reflects the key conclusions of an empirical research on these topics carried on the province of Alicante. Also, the likely reasons given and the means applied by organizations for staff restructuring are stated. Finally, the new tendencies on the effects of these processes are explained.
    Keywords: ddc:330 ; downsizing ; strategies and methods ; use of information systems and intermediaries
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: In the nineties, the family-owned firm made room for new trends in research, and managed to break fresh grounds as a field of study within Business Management. The scepticism created by the existence of a possible intellectual field has raised a debate on the family-owned enterprise, which could be either considered as an independent field or else, as an extension of the vision of the firm developed by the existing theories in the various fields of study. It is from this idea that this article deals in depth with the intrinsic and extrinsic elements that can be approached to reflect on the study of the family-owned company as a brand-new domain. Conclusions show some important taken steps, as regards the extrinsic elements, towards an independent approach on the generation of ideas when their evolution is compared to other fields of knowledge. Nevertheless, there is a long way to walk in relation to the building of theories. This path is to be covered with the interested parties and with the help of investigation that focus on innovations related to the elements that affect the development of family-owned firms, and which may consolidate a comprehensive knowledge without fragmented visions.
    Keywords: ddc:330 ; family-owned company ; field ; efficiency
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: In the last years, there has been detected an increasing internationalisation of the technological activities. This paper studies the international generation of technologies, which is the way of internationalising the technological activities that presents a weaker empirical and controversial support. So, we study, making a distinction of six technological areas, the level of international generation of technological activity that present the multinationals, the home country of the multinationals most internationalised and the countries where their international patents have been generated. To carry out this work we construct a database that gathers the patents applied by the European route, between the year 1978 and 2000, from 1.663 multinationals with activity in Spain and from their 62.928 subsidiaries distributed all over the world.
    Keywords: ddc:330 ; international generation of technology ; patents European route ; multinationals
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: The literature on the pioneer strategy has been very extensive during the last two decades of last century. Opposite to the researches that have detected a direct effect of the pioneer entry on firm performance, some authors indicate the existence of a series of biases in the majority of the empirical studies that question the obtaining of conclusive results. The aim of this paper is to develop an explanatory model that, from a dynamic perspective, allows us to study in an integrated way the process of decision of the pioneer entry in the market and the influence of the moment of entry on the generation and sustainability of competitive advantages. With this aim we develop a review of the theoretical and empirical literature on the pioneering strategy and raise a series of theoretical propositions. These propositions form an explanatory model. Finally, we discuss the model and propose future lines of research.
    Keywords: ddc:330 ; moment of entry ; pioneer strategy ; theoretical propositions ; empirical synthesis
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Vigo: Academia Europea de Dirección y Economia de la Empresa (AEDEM)
    Publication Date: 2018-11-16
    Description: Intangible resources management is a relevant issue in Marketing and Management perspectives because these resources provide companies with competitive advantages (Caves, 1996; Srivastava, Fahey and Christensen, 2001). Intangible resources management is considered a strategic key question in franchising. This research analyzes the factors that influence on the intangible assets transmission from the franchisor to new franchisees through an initial fee payment. Because of intangible asset accumulation differs among sectors (Knott, Bryce and Posen, 2003), this research examines the difference of these factors depending on if the franchise company does business in the service sector or in retailing.
    Keywords: ddc:330 ; intangible assets ; retailing ; service sector ; resouce-based view
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Publication Date: 2018-11-16
    Description: The use of technology in the learning-teaching process in Management is promoted by professors and students everywhere. Moreover, the students are considered advanced users of Internet and other new technologies, like mobile phones. Nevertheless, contrary to the idea that the massive introduction of these technologies in the society would contribute to one better acceptance of the same ones for learning, we have found examples of the opposite. Based on Technology Acceptance Model, we have made a questionnaire based research, having a total of 225 valid questionnaires. After carrying out a descriptive statistical analysis, we described some preliminary conclusions.
    Keywords: ddc:330 ; TAM ; Internet based learning ; e-learning ; University
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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    Publication Date: 2018-11-16
    Description: In this work we try to examine the possibility of cataloguing the organizational structure of firms according to the mechanical and organic models established by Burns and Stalker, from the measurement of the three main structural dimensions, that is to say, formalization, complexity and centralization, using the technique of cluster analysis. In this sense, the grouping obtained by this analysis has been validated using three different procedures with which it is tried to reduce the associate subjectivity of this technique. The study is complemented with the analysis of reliability and validity of the measures derived for each one of the mentioned structural dimensions. We carried out these analyses in a different enterprise context, so that the confirmation of the findings of previous studies allows contributing to his generalization.
    Keywords: ddc:330 ; types of organizational structure ; structural dimensions ; empirical analysis
    Repository Name: EconStor: OA server of the German National Library of Economics - Leibniz Information Centre for Economics
    Language: Spanish
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