American Marketing Journal
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TITLE HISTORY A title history is the publication history of a journal and includes a listing of the family of related journals. The most common relationship is to a previous and/or continuing title, where a journal continues publishing with a change to its official title. Other common relationships include a journal that is a supplement to another journal, a journal that is absorbed into another journal, a journal that splits into two or more new journals, or two or more journals that merge to form a new journal. For each of these related journals, the title history lists the dates published.
  1. 1936-2020 • Journal of Marketing
  2. 1934-1936 • American Marketing Journal
  3. 1935-1936 • National Marketing Review

The Journal of Marketing (JM) develops and disseminates knowledge about real-world marketing questions relevant to scholars, educators, managers, consumers, policy makers and other societal stakeholders. It is the premier outlet for substantive research in marketing. Since its founding in 1936, JM has played a significant role in shaping the content and boundaries of the marketing discipline?

Journal information
All Issues
1930s
  1. 1936 (Vol. 3)
    1. No. 2 Apr., 1936 pp. 105-166
    2. No. 1 Papers and Addresses of the Fifth Annual Meeting. Held at Atlantic City, N.J. November 29-30, 1935 Jan., 1936 pp. 1-104
  2. 1935 (Vol. 2)
    1. No. 4 Oct., 1935 pp. 203-282
    2. No. 3 Jul., 1935 pp. 135-202
    3. No. 2 Apr., 1935 pp. 75-132
    4. No. 1 Jan., 1935 pp. 1-72
  3. 1934 (Vol. 1)
    1. No. 4 Oct., 1934 pp. 171-227
    2. No. 3 Jul., 1934 pp. 115-168
    3. No. 2 Apr., 1934 pp. 51-109
    4. No. 1 Jan., 1934 pp. 1-48