English
 
Privacy Policy Disclaimer
  Advanced SearchBrowse

Item

ITEM ACTIONSEXPORT
Add to Basket
  Local TagsRelease HistoryDetailsSummary

Released
Journal Article

The communication strategy for the release ofthe first European Seismic Risk Model and theupdated European Seismic Hazard Model

Authors

Dallo,  Irina
External Organizations;

Marti,  Michèle
External Organizations;

Valenzuela,  Nadja
External Organizations;

Crowley,  Helen
External Organizations;

Dabbeek,  Jamal
External Organizations;

Danciu,  Laurentiu
External Organizations;

Zaugg,  Simone
External Organizations;

/persons/resource/fcotton

Cotton,  Fabrice
2.6 Seismic Hazard and Risk Dynamics, 2.0 Geophysics, Departments, GFZ Publication Database, Deutsches GeoForschungsZentrum;

Giardini,  Domenico
External Organizations;

Pinho,  Rui
External Organizations;

Schneider,  John F.
External Organizations;

Beauval,  Céline
External Organizations;

Correia,  António A.
External Organizations;

Ktenidou,  Olga-Joan
External Organizations;

Mäntyniemi,  Päivi
External Organizations;

Pagani,  Marco
External Organizations;

Silva,  Vitor
External Organizations;

/persons/resource/gweather

Weatherill,  Graeme
2.6 Seismic Hazard and Risk Dynamics, 2.0 Geophysics, Departments, GFZ Publication Database, Deutsches GeoForschungsZentrum;

Wiemer,  Stefan
External Organizations;

External Ressource
No external resources are shared
Fulltext (public)

5025178.pdf
(Publisher version), 5MB

Supplementary Material (public)
There is no public supplementary material available
Citation

Dallo, I., Marti, M., Valenzuela, N., Crowley, H., Dabbeek, J., Danciu, L., Zaugg, S., Cotton, F., Giardini, D., Pinho, R., Schneider, J. F., Beauval, C., Correia, A. A., Ktenidou, O.-J., Mäntyniemi, P., Pagani, M., Silva, V., Weatherill, G., Wiemer, S. (2024): The communication strategy for the release ofthe first European Seismic Risk Model and theupdated European Seismic Hazard Model. - Natural Hazards and Earth System Sciences (NHESS), 24, 1, 291-307.
https://doi.org/10.5194/nhess-24-291-2024


Cite as: https://gfzpublic.gfz-potsdam.de/pubman/item/item_5025178
Abstract
To design user-centred and scientifically high-quality outreach products to inform about earthquake-related hazards and the associated risk, a close collaboration between the model developers and communication experts is needed. In this contribution, we present the communication strategy developed to support the public release of the first openly available European Seismic Risk Model and the updated European Seismic Hazard Model. The backbone of the strategy was the communication concept in which the overall vision, communication principles, target audiences (including personas), key messages, and products were defined. To fulfil the end-users' needs, we conducted two user testing surveys: one for the interactive risk map viewer and one for the risk poster with a special emphasis on the European earthquake risk map. To further ensure that the outreach products are not only understandable and attractive for different target groups but also adequate from a scientific point of view, a two-fold feedback mechanism involving experts in the field was implemented. Through a close collaboration with a network of communication specialists from other institutions supporting the release, additional feedback and exchange of knowledge was enabled. Our insights, gained as part of the release process, can support others in developing user-centred products reviewed by experts in the field to inform about hazard and risk models.