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  • 1
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    Employee relations 22 (2000), S. 555-575 
    ISSN: 0142-5455
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Employee commitment has been extensively researched by academics. Theories about commitment towards the organisation have enjoyed much interest. The concept is a central part of HR models. Research to date, however, has not examined the extent to which such "academic" perspectives are compatible with the views of practitioners. Hence, this research establishes practitioner's understanding of employee commitment in a variety of UK private sector organisations. The findings of a national survey, distributed to 300 HRM managers (response rate 32 per cent), indicate a wide recognition of the desirability and benefits of commitment, but clear disparity between the way academics and practitioners conceptualise and measure it. Despite the variety of formal measuring tools available, organisational monitoring of commitment can be described as ad hoc and subjective. We conclude that the subjective approach adopted by practitioners could inform the approaches of academics just as the structured "objective" approaches of academics should inform practitioners.
    Type of Medium: Electronic Resource
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  • 2
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    British food journal 96 (1994), S. 26-32 
    ISSN: 0007-070X
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Agriculture, Forestry, Horticulture, Fishery, Domestic Science, Nutrition
    Notes: Sixty quota-sampled consumers were interviewed regarding their knowledgeabout biotechnology, their perceptions of risks and benefits resultingfrom the application of the technology, and related ethical concernsarising from the technology. Comparisons were made between food-relatedand other applications. The effect of information on responses tofocused questions about biotechnology was examined. Analysis ofinterview data indicated that knowledge of the new biotechnology wasvery low, particularly with respect to food and agriculturalapplications. Both risks and benefits were seen as applying more toother people and society than the self. The provision of informationabout biotechnology appeared to increase perceptions of potentialbenefits, but not reduce perceptions of risk. It was concluded thatpublic knowledge of the new biotechnology remains uncrystallized(particularly with respect to food and agricultural applications) andopinions are likely to be formed via whatever public information becomesavailable.
    Type of Medium: Electronic Resource
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  • 3
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    British food journal 98 (1996), S. 48-52 
    ISSN: 0007-070X
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Agriculture, Forestry, Horticulture, Fishery, Domestic Science, Nutrition
    Notes: Discusses the importance of effective risk-benefit communication about genetic engineering in food production. The consumer, industry and science are all likely to benefit from the creation of an "informed consumer". There is a need to develop strategies to maximize the effectiveness of such communication, in order to reach target audiences. Risk-benefit communication is likely to require a different approach to that which has evolved from the communication of risk information alone. Investigates future research needs and concludes that risk-benefit communication will usefully invoke public debate about future directions for technological evolution and development.
    Type of Medium: Electronic Resource
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  • 4
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    British food journal 97 (1995), S. 31-36 
    ISSN: 0007-070X
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Agriculture, Forestry, Horticulture, Fishery, Domestic Science, Nutrition
    Notes: Presents experimental work which attempts to understand whatpsychological mechanisms are likely to influence consumer acceptance ofgenetically engineered food, and the relationship between consumerattitudes towards the technology and consumer acceptance of itsproducts. Discusses the relationship between consumer risk perceptionsand consumer reactions; the influence of public knowledge andunderstanding of the technology on attitudes; media impact; ethicalconcern; and the importance of perceived need for the technology.Concludes that the most important determinant of consumer acceptance ofgenetic engineering in food technology is likely to be perceptions ofbenefit resulting from application of the technology. Suggests that thesuccess of communication strategies is likely to depend on effectiveprovision of information regarding the tangible benefits of thetechnology, although it is important that a dialogue be establishedbetween communicators and the lay public, so that issues addressedreflect the real concerns of the public.
    Type of Medium: Electronic Resource
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  • 5
    Electronic Resource
    Electronic Resource
    Bingley : Emerald
    Personnel review 29 (2000), S. 364-380 
    ISSN: 0048-3486
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Argues that the discourse of "managing diversity", emerging from the US management literature, cannot be simply mapped on to organisations in other cultural contexts. It uses the example of Aotearoa/New Zealand to show that a "diversity" based on the demographics and dominant cultural assumptions of the USA fails to address - and may in fact obscure - key local "diversity" issues. It argues that the dominant discourse of "managing diversity" has embedded in it cultural assumptions that are specific to the US management literature. It calls for a genuinely multi-voiced "diversity" discourse that would focus attention on the local demographics, cultural and political differences that make the difference for specific organisations.
    Type of Medium: Electronic Resource
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  • 6
    Electronic Resource
    Electronic Resource
    Bingley : Emerald
    International journal of manpower 16 (1995), S. 57-69 
    ISSN: 0143-7720
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Traditionally, European firms have opted for hiring Americans tosell their products in the USA. However, the recent enactment of theAmericans with Disabilities Act (ADA) highlights the growing complexityof discrimination regulation in the USA. Even before enactment of thislandmark legislation the number of federal suits alleging workplacediscrimination in the USA was staggering. Claims that in this litigiousenvironment, European companies that choose to hire Americans to selltheir products in the USA must be aware of the legal implications of allselection practices. Aims to provide the sales manager with the basicinformation needed for a comprehensive orientation to non-discriminatoryselection practices in the USA.
    Type of Medium: Electronic Resource
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  • 7
    Electronic Resource
    Electronic Resource
    Bingley : Emerald
    The @journal of product & brand management 4 (1995), S. 19-26 
    ISSN: 1061-0421
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: The introduction of the original Mazda 323 five-door into the SouthAfrican market in 1977 launched the brand from virtual obscurity toinstant success. The 323 became the top selling derivative in thecountry and the brand became a household name. However, during the 1980sthe brand's equity steadily eroded and it was perceived to be a staid,boring marque with a poor image. Describes how the brand wassuccessfully revitalized in the early 1990s. Draws a distinction betweenrevitalization and the successful "renaissance" advertisingstrategy. Reviews the outcome of the renaissance campaign, ini additionto Mazda's current performance, concluding that the brand has beensuccessfully revived - to the point that Mazda's market share inSouth Africa is the highest achieved by the brand anywhere in the world.
    Type of Medium: Electronic Resource
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  • 8
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    The @journal of business & industrial marketing 12 (1997), S. 315-322 
    ISSN: 0885-8624
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Notes that researchers and practitioners recognize that listening is a crucial basic skill on a par with reading, writing, and speaking. Although effective listening is important in almost every profession, it seems particularly significant in business-to-business selling. Effective listening skills assist the salesperson in adapting to the prospect and to different sales situations. Successful application of these skills contributes to the added value of the personal selling exchange. Presents an initial attempt to explore the relationship between effective listening, adaptive selling behaviors and salesperson performance. In the past, very little has been done to measure the construct of effective salesperson listening and correlate it with key dimensions (adaptive selling and sales performance). Hopes to contribute to discovering a means of measuring the listening phenomena in a sales environment. The subjects for the study were salespeople representing a Fortune 100 international electronics manufacturer. The subjects were participating in a company-sponsored training program at the time of the survey. Results of the study indicate support for a positive relationship between effective listening and adaptive selling, performance and job satisfaction.
    Type of Medium: Electronic Resource
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  • 9
    Electronic Resource
    Electronic Resource
    Bradford : Emerald
    The @journal of business & industrial marketing 11 (1996), S. 37-46 
    ISSN: 0885-8624
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Economics
    Notes: Recognizing the importance of the sales manager to the success of the organization, researchers are beginning to focus attention on the sales manager. Presents the results of an exploratory study designed to isolate differences in the training of sales managers in smaller and larger organizations. Specifically addresses training approaches, leaders, methods, environments, and content. Provides a discussion of the findings with managerial implications and future research direction.
    Type of Medium: Electronic Resource
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  • 10
    Electronic Resource
    Electronic Resource
    Bingley : Emerald
    Nutrition & food science 96 (1996), S. 19-21 
    ISSN: 0034-6659
    Source: Emerald Fulltext Archive Database 1994-2005
    Topics: Agriculture, Forestry, Horticulture, Fishery, Domestic Science, Nutrition , Process Engineering, Biotechnology, Nutrition Technology
    Notes: Describes work carried out on a two-year Ministry of Agriculture, Fisheries and Food (MAFF)-funded project of the constraints on freedom of dietary choice and their implications for the adoption and maintenance of healthy diets. Looks at whether there are differences in diet knowledge and preferences between people on different income levels.
    Type of Medium: Electronic Resource
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