We present a comprehensive analysis of a bright, long duration (T(sub 90) approx. 257 s) GRB 110205A at redshift z = 2.22. The optical prompt emission was detected by Swift/UVOT, ROTSE-IIIb and BOOTES telescopes when the GRB was still radiating in the gamma-ray band. Thanks to its long duration, nearly 200 s of observations were obtained simultaneously from optical, X-ray to gamma-ray (1 eV - 5 MeV), which makes it one of the exceptional cases to study the broadband spectral energy distribution across 6 orders of magnitude in energy during the prompt emission phase. In particular, by fitting the time resolved prompt spectra, we clearly identify, for the first time, an interesting two-break energy spectrum, roughly consistent with the standard GRB synchrotron emission model in the fast cooling regime. Although the prompt optical emission is brighter than the extrapolation of the best fit X/ -ray spectra, it traces the -ray light curve shape, suggesting a relation to the prompt high energy emission. The synchrotron + synchrotron self-Compton (SSC) scenario is disfavored by the data, but the models invoking a pair of internal shocks or having two emission regions can interpret the data well. Shortly after prompt emission (approx. 1100 s), a bright (R = 14.0) optical emission hump with very steep rise ( alpha approx. 5.5) was observed which we interpret as the emission from the reverse shock. It is the first time that the rising phase of a reverse shock component has been closely observed.