Electronic Resource
Boston, USA and Oxford, UK
:
Blackwell Publishers Inc.
Growth and change
32 (2001), S. 0
ISSN:
1468-2257
Source:
Blackwell Publishing Journal Backfiles 1879-2005
Topics:
Geography
,
Economics
Notes:
This research explores the role of place in corporate location strategy by following the global footsteps of pharmaceutical giant Eli Lilly and Company. Examining a life science company model whose acquisitions strongly affected industry strategy provides examples of place characteristics modifying high tech corporate strategy in four very different metropolitan areas: Indianapolis, Research Triangle, San Diego and Shanghai. Targeted interviews explore institutional, human, and place features. This case study illustrates why choosing the best learning location—where both structured and informal information exchange networks can nurture companies—is key to achieving competitive advantage through site selection.
Type of Medium:
Electronic Resource
URL:
http://dx.doi.org/10.1111/0017-4815.00173
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